The King's Trust — On Young People, AI, and the Responsibility We Share

Last week, I had the privilege of attending an intimate dinner in Los Angeles hosted by The King's Trust, which is now expanding its important work into the USA.

As an alumna and Ambassador for the charity, it's essential to stay closely connected to the current landscape and the challenges young people are facing today. By engaging with their research, insights and frontline work, we can better understand the realities shaping youth employment and opportunity. This knowledge empowers us as a business to respond meaningfully, opening conversations, learning directly from their expertise, and identifying where we can actively support, contribute and create impact.

The evening brought together business leaders, investors and innovators to explore one of the biggest challenges facing the next generation: youth unemployment in an age increasingly shaped by AI.

At Freya Rose, we are actively learning how to embrace and implement AI to enhance performance, productivity and innovation. But alongside the opportunities, we must also acknowledge the concerns many young people have about how AI may impact future careers.

I believe AI education should be integrated into the curriculum from an early stage, including at GCSE level. Young people deserve to understand not only which industries and roles may evolve, but also how they can use AI as a tool to create value, bring fresh ideas, and become even more impactful in the workplace.

Every major technological shift has brought change. We saw it with computers. We saw it with email. And now we are seeing it with AI. While the nature of work will continue to evolve, one thing remains constant: people matter. Human creativity, judgement, leadership and relationships cannot be replaced.

We cannot afford to ignore a generation. Businesses still need talented people to come through the ranks, develop skills, and become the leaders of tomorrow.

The responsibility sits with all of us, individuals, educators, employers and policymakers, to evolve, stay informed, and embrace AI rather than fear it.

Most importantly, we must nurture young talent and technological advancement simultaneously. The future depends on both.

Thank you to The King's Trust for bringing together such an insightful group, and for leading this important conversation — alongside Jonathan Townsend, Charlotte Keesing, Rosie Speight and Aled Miles OBE.